By Desiree Logsdon
IWCA President, VP Marketing, Bunn-o-matic Corporation
Twenty four women arrived in Seattle the week of September 16 ready to meet face-to-face, embark in courageous conversations and define how to successfully execute a strategic plan. The fuel behind their passion: the International Women’s Coffee Alliance, a group that empowers women in the international coffee community to achieve meaningful and sustainable lives and encourages and recognizes the participation of women in all aspects of the coffee industry.
As I was handed the gavel to lead this group into their second decade of work, the sense of responsibility was humbling. So many women give their time and talents to build a spirit of hope for women working in the coffee industry.
Throughout the next two years, I want to share our journey from the eyes of a volunteer leader. We have a lot of work to do. In Seattle we committed to building value for the women in our chapters present in 15 countries, creating one global community, expanding our revenue stream and hiring executive leadership – all in a 24-month time frame!
Can we do it? I invite you to follow us, encourage us with your thoughts, celebrate our successes and share in our learning opportunities. We are ready. Women around the world are counting on us.
Blog posts are from Desiree's bunn-o-matic blog >