Visibility & Voice: IWCA Brasil Recap from World Coffee Producers Forum

Summary by Helga Andrade, IWCA Brasil

The IWCA Brasil Chapter and several subchapters began the week of World Coffee Producer’s Forum with the agronomic basics. We met the researcher Sergio Parreiras Pereira in a visit to Instituto Agronômico de Campinas (IAC), the world's largest coffee germplasm bank. The visit was conduced together with Dona Ivone, a strong women in her 88 years, who worked for 65 years at IAC handling the first experimental fields in Brasil.

The World Coffee Producer’s Forum (Campinas, Brasil. July 10-11, 2019) gathered men and women to think together about how to solve the main problems faced by coffee producers in the recent years. Representatives from producing countries including Asia, Africa and the Americas were divided into four workshop groups, each of them focused on an important matter for the coffee chain: economic sustainability; market mechanisms to protect incomes; coffee price formulation; and consumption promotion.

One of the points showcased by PhD. Jeffrey Sachs (Columbia University), the keynote speaker, was the importance of observing the 5th Sustainable Development Goal: Gender Equity, in order to guarantee a sustainable future for coffee production. The event counted with important women as speakers: Vanusia Nogueira (BSCA), Ana Illy (Illy Cafe), Phyllis Johnson (BD Imports), Sarah Mason (Shift/ID Coffees), Annette Pensel (Global Coffee Platform), and Patricia Carvalho (3corações). Carvalho presented the case of Florada, a contest for women producers developed by 3corações and supported by IWCA Brasil, which was awarded the Prize ODS 2019 by United Nations.

The IWCA Brasil board, together with representatives from different subchapters and producing regions (Cerrado Mineiro, Mantiqueira de Minas, Campo das Vertentes, Sul de Minas, São Paulo) contributed during the workshops to develop insights for the future of the coffee supply chain. World Coffee Producer’s Forum Speaker Phyllis Johnson recognized the work of IWCA Brasil to mobilize and empower women in the country: "Women can do incredible things", she stated.

Photos from throughout the week, shared by Helga Andrade of IWCA Brasil, and Josiane Cotrim, IWCA Global Organization Strategic Advisor.


About “Visibility & Voice”

The IWCA Global Organization provides a platform to amplify the visibility and voice of women in coffee. In this post, Helga Andrade of IWCA Brasil shares a brief recap of last week’s World Coffee Producer’s Forum held in Campinas, Brasil. To see & hear more, please join our social media channels (links at the bottom of this website) or connect directly IWCA Chapter leaders, from our network of 24 countries, via: www.womenincoffee.org/chapters-1.

Thank you, Mama Faraji. Rest Peacefully.

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Ms. Fatima Faraji, Mama Faraji as she was known to so many, passed away yesterday but her legacy will live on for generations. Her influence, impact, and respect, extend far beyond Tanzania, IWCA, and even the world of coffee.

Reflecting on Mama Faraji, Phyllis Johnson shares “She was a star long before joining our circle. She took the first steps towards a better future for women in coffee in Africa. When the IWCA started its search for identifying women leaders in east Africa we knew that Tanzania would be a difficult place.  Not only because of the vast size of the country but because of the multitude of religions, culture, and languages.  Everyone on the team that knew the country voiced the difficulty we would face in initially identifying the right individuals.  After several conversations and reaching out to others one name continued to surface, Fatima Faraji.

When she walked into Africa’s first IWCA training program in Kampala Uganda, October 2009, almost 10 years ago, the participants in the program knew who she was  and went to greet her with honor and respect.  Mama Faraji made all the difference in the class, she was the one that many of the women aspired to be.  She lived up to her reputation in every way. She decided to become a coffee farmer later in life, it was her second career.  She’d lived in Paris and loved to dance, a global citizen with great respect.  

She never saw her role as one of very few women serving on the Tanzania Coffee Board representing her market segment as being a burden or a challenge.  She stood up boldly and voice her opinion and fought to  the finish when necessary.”

All are welcome to use the comment field below to share reflections that honor such an incredible woman.

Like Pieces of a Puzzle: Reports on Women in Coffee

Written by Kaitlin Higgins, IWCA Volunteer

As women’s rights movements make headlines in the mainstream news, women’s equality has become a focus in the coffee industry as well. With this uptick in attention, including the selected “Women in Coffee” theme of International Coffee Day, on October 1, 2018, the International Women’s Coffee Alliance (IWCA) has leveraged their network of 22 chapters and many volunteers to collate the resources recently made available on the subject.

The Overview of Published Reports on Women in Coffee: 2015 - 2018 was completed in December 2018 by a group of reviewers convened by IWCA Global's Research Alliance. The seven volunteers come from five countries: Brazil, Nicaragua, Uganda, the United Kingdom, and the United States. Each of the volunteers, who work professionally in roles both within and outside of the coffee industry, are committed to promoting the need for more well-designed data collection, credible analysis and public sharing of evidence-based reports on the topic of women in coffee. The last few years have seen several new reports, some widely publicized in the coffee industry, and some less so. With this document, the IWCA hopes to make it easier for researchers interested in expanding this body of literature to assess the most recent quality and types of completed works, who has contributed important field work on the topic and where the gaps remain.

This overview, while restrained in scope, boasts thoughtful reviews of qualitative and quantitative research from trade organizations such as the International Coffee Organization (ICO), businesses like Nespresso, academic institutions in both the global north and south, and industry coalitions such as the Project for Gender Equity (PGE). We find that each contributes important aspects of the “the truth” regarding women in coffee. As Raquel Santos Soares Menezes, a professor at Universidade de Viçosa in Minas Gerais, Brazil, once said (paraphrased), “None of us ever has the entire truth. We all have a piece. Like a puzzle, we are putting the pieces together. Through collaboration with research, we will have a better understanding of the truth regarding women in coffee.”

Heading photo courtesy of Artisan Coffee Imports

Meet Me in Kigali!

Looking to make new coffee connections in 2019? Join IWCA at the 2019 African Fine Coffees Association (AFCA) Convention in Kigali, Rwanda, February, 12-15. Registration is still open! Please also join us for the IWCA Breakfast at AFCA on February 14!

To help you prepare, below are profiles of IWCA Chapter members who will be attending. We will continue to update with additional IWCA attendees over the coming weeks. Click on the links below to download the full profiles, and reach out to all IWCA Chapter members via the IWCA Chapter List webpage.

IWCA Burundi

Céline Niyungeko

Celine will represent IWCA Burundi at AFCA. She is an accomplished agronomist technician, quality analyzer, and controller ARFIC, the Coffee Regulatory Authority Branch.

IWCA Ethiopia Chapter

YA Coffee, Sara Yirga

Sourcing direct from smallholder farmers to deliver fairly-traded specialty and premium coffee to consumers worldwide, YA COFFEE is roasted and packed at source in Ethiopia, the origin of the best coffee in the world. Supporting sustainable livelihoods and biodiversity conservation, this husband and wife team is creating change through coffee.

IWCA Rwanda Chapter

Kalisimbi Mountain Coffee, Ms. Nepo Bitwayiki

Kalisimibi Mountain Coffee employess 90% women, and is driven by the mission to increase efficiency and effectiveness by producing high quality coffee and making use of all byproducts.

Nyamurinda Coffee Growers Ltd.

Nyamurinda coffee growers Ltd is a company owned by 2 women. It has a 15 ha coffee plantation located on Nyamurinda hill in Kibirizi sector. We work with 300 farmers grouped in 30 “amatsinda” or coffee associations.

Rwashoscco, Ms. Angelique Karekezi

Rwanda Small Holder Specialty Coffee Company (Rwashoscco) is a farmer owned business that focuses on marketing, export and roasting of the Rwanda’s highest quality coffee beans.

Sake Farm, Ms. Letitia Kayitesire

Sake Cofffe includes a coffee plantation and washing station that includes 2200 coffee farmers in the Ngoma District. In addition to producing high quality coffee, Sake Farm works to improve livelihoods by reducing poverty.

Tropic Coffee, Ms. Divine Mutuyimana

Our mission is to provide to our clients with the highest standard and quality coffee available across the world of consumer tastes and preferences, at a fair price, while following to our guiding values and increasing producers’ income.

Women in Coffee Initiative Ltd, Ms. Tushabe Joy

Women in coffee initiative Ltd was formed in 2014 to break that fear of women to enter into the coffee business. “Ishema Women’s Coffee” as a brand name for the coffee produced by Women in Coffee Initiative Ltd.

Image of Kigali accessed from Nairaland.com,

Reflections on 2018: Interview with IWCA Chapter Manager, Blanca Castro

Interview by Emmy Grace, IWCA volunteer

Although 2018 may be coming to a close, but for some coffee countries the harvest season is just beginning. The world of coffee never sleeps and that’s especially true of IWCA’s global network – with chapters around the world in different time zones and coffee cycles in different hemispheres, there are always hands at work. That’s in large part thanks to Blanca Castro, IWCA Chapter Manager. With years of insight and relationship building, Blanca has been instrumental in supporting IWCA chapters over the years in achieving the (literal) fruits of their labor. With this year being one of reflection, review and revision for the IWCA Global leadership team, there’s no better person to look back on 2018 than Blanca.

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EG: IWCA began its work in 2003 with women from the US, Costa Rica and Nicaragua. As of 2018, how many formal IWCA chapters are there? Any new ones that joined this year?

BC: There is an IWCA formal presence in 22 countries through established IWCA Chapters and no new additions this year. That’s because this year we concentrated on reviewing and updating important documents, such as the IWCA Chapter Formation Protocol, that had last been updated in 2011, and creating a new IWCA Code of Conduct based on our organizational values. The coffee industry is constantly changing, so it was vital that we updated these foundational documents to be sure that IWCA Global delivers the best support to the chapters and sets clear expectations. We decided to spend more time on strengthening this aspect of chapter relations before bringing on new chapters right now – we’re not closing the doors, but rather ensuring we have an even more solid foundation for current and existing chapters. We are also currently working to support groups in 14 additional countries in their efforts to form IWCA chapters, hopefully next spring.

EG: What is one of the biggest changes that happened this year?

BC: IWCA Global has been extremely lucky to have the current president, Kellem Agnew Emanuele, dedicate 100% of her time to IWCA. As a volunteer-run organization, it’s a challenging feat to balance personal and career obligations on top of the ever-evolving and growing IWCA network. Having Kellem onboard made me realize that IWCA has become a bigger and bigger platform, and it’s gaining traction in the coffee industry. For example, this year I was invited to the first Pu’er Specialty Coffee Forum in China to represent IWCA. We were considered global leaders at the same level as organizations such as the Specialty Coffee Association (SCA) and the International Coffee Organization (ICO). That was a real eye-opener. Because of that, now more than ever we need a structure that can deliver, so focusing on our foundation documents this year was extremely important and useful.

EG: As IWCA has grown and evolved over the past 15 years, what do you think makes IWCA unique?

BC: IWCA has grown so much – I don’t think that when the initial founders started IWCA 15 years ago that they knew what it would become. What makes IWCA unique is that it gathers groups of women involved in coffee from around the world throughout the whole value chain, being mindful to reach marginalized, rural, and indigenous women.

Coffee is tricky – it has provided a lot of opportunities and it’s easy to romanticize it, but it’s also been the basis of a lot of struggle. The chapters have very localized issues that they centralize their work around to be a collective force. The common denominator for the groups is that they are all mothers, daughters and workers and share many of the same challenges around the world, not just specific to coffee, such as the price of coffee but the also laws and customs that make women earning a dignified living that much more of a challenge. These groups aren’t the big shots in the coffee industry, but groups of dedicated women that meet the chapter requirements and allow them to be empowered to make an impact. And while the focus is on women in coffee, men are involved as well as they need to be part of the conversation. The groups have a ripple effect and influence their communities, families and businesses.

EG: What notable global partnerships developed this year?

BC: We formed several great relationships this year. In particular, we signed a memorandum of understanding (MOU) with the International Coffee Organization (ICO). Although IWCA has been a member of the ICO Private Sector Consultative Board for several years, through this MOU, IWCA and ICO now have a formal partnership to work together to strengthen the coffee sector and ensure that women have a seat at the table. We also had lots of support from independent coffee shops and roasters that organized activities and fundraisers within their own businesses to support IWCA. This was a great way to bring together coffee communities, particularly coffee consuming communities in the US and Europe, as it’s just as important to be reaching and educating the end consumer in addition to big industry.

EG: What surprised you most this year?

BC: I think just the overwhelming amount of opportunities and needs that exist, which is both overwhelming and exciting. We have 14 new countries that are in the chapter formation process to join this network, and there are more women that we want to support. I always imagine that there’s a big ocean of coffee and IWCA is a little boat that wants to reach other coasts – we need to upgrade our little boat to a ship to be able to reach more chapters and provide a strong structure.

EG: How did you celebrate International Coffee Day?

BC: This year’s International Coffee Day theme was “Women in Coffee”, so in preparation for this day we created a series of case studies from IWCA chapters to highlight their work and recognize recent chapter accomplishments and the local impact they make. It was a busy day for IWCA chapters organizing various events across the globe, but I was able to start it with a nice cup of coffee. In my home I have a little café of coffee from around the world thanks to all of the wonderful connections and friends that I’ve met. It’s been such a gift to be able to share the coffee and the stories behind each one every time I prepare coffee at home or have friends over.

EG: What do you hope to see in 2019?

BC: I hope to provide the current chapters a stronger structure with the revised documents that we worked on this year, particularly when it comes to developing project proposals. Chapters are formed with specific goals and issues in mind, and project proposals can help chapters achieve those goals ranging from skills training to improved infrastructure, while also strengthening leadership skills. Through this solid foundation, the chapters will be better able to accomplish their projects by being well equipped with clear goals and expectations.

EG: How can people support IWCA in 2019?

BC: IWCA welcomes financial donations and volunteers. We are constantly working to evolve our committees and welcome people that can provide support with knowledge and networking. Supporters can also contribute to specific countries and projects.

EG: What would you like to share with the IWCA network?

BC: I really admire everyone’s efforts and dedication to IWCA Global and at the chapter level from the current and past boards to the friends and supporters that I’ve met along the way. IWCA really is special.

A selection of events from 2018: